Job Description
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Key Responsibilities (JD):
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- 1. Creative Design Development: Conceptualize and create high-quality designs for
digital and print media, including websites, social media, brochures, and promotional
materials.
- 2. BTL Marketing Designs: Design engaging visual materials for BTL marketing campaigns,
such as posters, banners, and standees, ensuring alignment with brand guidelines.
- 3. Layout and Page Design: Plan and design page layouts for print media such as
brochures, pamphlets, and magazines, ensuring an eye-catching yet functional structure.
- 4. Brand Identity Development: Work on visual brand identity projects, creating logos,
color schemes, and overall brand guidelines that resonate with target audiences.
- 5. Client Collaboration: Collaborate with clients to understand their design
requirements and deliver solutions that meet their objectives.
- 6. Cross-Departmental Collaboration: Work closely with the marketing and production
teams to deliver cohesive and integrated creative projects.
- 7. Design for Digital Campaigns: Create digital assets for social media, websites, and
online campaigns, ensuring visual consistency across all platforms.
- 8. Quality Control: Ensure the highest standards of quality and consistency across all
creative outputs, adhering to timelines and project goals.
- 9. Software Proficiency: Utilize design tools such as Adobe Creative Suite (Photoshop,
Illustrator, InDesign, etc.) to produce creative assets with speed and precision.
- 10. Mentorship and Team Leadership: Guide and mentor junior designers, providing
feedback and support to ensure continuous growth and improvement within the team.
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